Don’t you just love when things are just.. easy?
Now, you can visit your local Sephora and find the perfect concealer shades or lipstick colors that flatter your gorgeous melanin-blessed skin.
The Sephora + Pantone Color IQ foundation matching service has been around for quite some time, but many customers don’t know about it according to a Sephora beautician at the Broadway location in Times Square. What’s even more of a treat is new features have recently been launched. It can now match consumers of any shade with the correct concealer or lipstick hue based on your customized Pantone SkinTone shade. With 110 shades in the Color IQ library, yours cannot be missed!
I had to check it out for myself! Here’s how it works: The Color IQ device is placed against your bare face and uses a small camera to capture your exact skin tone. Once your skin tone is determined, your perfect match of concealers and lipsticks are generated on a small computer device along with your correct foundation shade. My favorite part was searching for lipstick colors. Let’s say you are looking for the perfect nude lip; the Color IQ can show you the best nude lipsticks that will only fit you. In addition, the Color IQ not only allows you to filter your options by color but also by brand, texture, and finish for either concealer, lipstick, or foundation.
You should be very excited for this greatness Sephora has placed upon us makeup lovers. The Color IQ cancels out the time consuming part of finding your match; now you can focus on the hard part: deciding how many products you should buy because they are all too great! UGH!